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November, 2025

Major release - Tranformation builder

  • Transform data from integration sources before writing it to a destination
  • Transformations are aware of the source and destination schemas and will prevent invalid states

New unified category - CRM

  • Salesforce and HubSpot supported as part of initial unified CRM offering
  • Four unified schemas available: Accounts, Contacts, Deals, and Leads

New integration - Punchh

  • Punchh is now supported as a Sync source
October, 2025

Minor release - New destinations

  • HTTP endpoint available as a Sync destination
  • Strata DB available as a Sync destination

Minor release - Unified Call and Transcript Schemas

  • A unified call and transcript schema is now available in Syncs

New integration - Gong

  • Gong is now supported as a Sync source (calls and transcripts)
September, 2025

Major release - Serverless Function Beta Launch

  • Typescript Serverless Functions are now available for beta testers
  • Connect to your GitHub repository by installing the Strata GitHub App
  • Trigger new deployments on every commit